Casino Operations Management
Casino Operations Management
Kilby, Jim; Lucas, Anthony F.; Fox, Jim
John Wiley & Sons Inc
04/2004
416
Dura
Inglês
9780471266327
862
Descrição não disponível.
Preface ix Chapter 1 THE HISTORY OF MODERN GAMING 1 Nevada: The Birthplace of Modern Gaming 1 The Wide Open Gambling Bill 2 The Bull Pen Casino 3 The Grandest Club in Southern Nevada 4 Big-Time Gambling 4 The Birth of the Las Vegas Strip 5 Bugsy 5 Howard Hughes 7 Modern-Day Las Vegas 8 Steve Wynn 9 Sol Kerzner 10 Chapter 2 GAMING CONTROL 13 History of Gaming Control in Nevada 13 Atlantic City Gaming 21 Indian Gaming 24 Chapter 3 GAMING TAXES 35 Gaming Taxes 35 Internal Control Systems 39 Differences Between Nevada s and New Jersey s Internal Controls 41 Chapter 4 CASINO MANAGEMENT 43 The Management Pyramid 43 Casino Organizational Structure 43 Casino Hotel Systems 49 Staffing 53 Chapter 5 CURRENCY REPORTING 61 History 61 Nevada s Regulation 6A Model 63 Title 31 Reporting 74 Currency Transaction Reporting in Nongaming Areas 81 Chapter 6 CASINO CAGE, CREDIT, AND COLLECTIONS 83 Casino Cage 83 Casino Credit 84 Collections 103 Chapter 7 SLOT MANAGEMENT 107 Slots 107 Video Pokers 120 Floor Configuration 129 The Slot Floor Layout and Consumer Behavior 133 Elements of a Successful Slot Servicescape 134 Determining Slot Win 134 The Importance of Hit Frequency 135 Random or Pseudo-Random? 139 Chapter 8 INTRODUCTION TO TABLE GAMES 141 Dice 141 Roulette 150 Blackjack 151 Baccarat 156 Keno 158 Caribbean Stud 161 Let It Ride 163 Pai Gow Poker 165 Chapter 9 TABLE GAME OPERATIONS 167 Table Game Operations 167 Revenue and Profit per Square Foot 179 Betting Limits 184 Chapter 10 CASINO ACCOUNTING 193 Table Drop and Count 193 Slot Drop and Count 195 Key Control 197 Internal Audit 199 Casino Audit 201 Statistical Reports 204 Chapter 11 MATHEMATICS OF CASINO GAMES 207 Dice 207 Roulette 214 Blackjack 214 Baccarat 214 Keno 216 Chapter 12 ELEMENTS OF AN EFFECTIVE PLAYER RATING SYSTEM 219 Importance of Player Rating Systems 220 Actual versus Theoretical Win 220 Estimation of Average Bet and Time Played 221 The Player Rating System 221 Establishing Guidelines 233 Player Rating Systems 233 Chapter 13 TABLE GAME HOLD AS A MANAGEMENT TOOL 241 Uses of Table Game Hold 241 Determinants of Hold 241 Theoretical Win and Hold 245 High Table Occupancy May Be Hazardous to Profit 250 Chapter 14 CASINO MARKETING I 255 The Cost of Match Plays and Nonnegotiables 255 Match Play: Problems and Solutions 259 Gambler s Spree 260 Dead Chips and Chip Warrants 267 General Slot Marketing 276 Consumer Choice Factors 279 Chapter 15 CASINO MARKETING II 283 Rebates on Loss 283 Player Action Criteria 294 Table Game Rule Modification as a Marketing Tool 295 Chapter 16 CASINO MARKETING III: THE PREMIUM PLAYER SEGMENT 301 Defining the Premium-Play Segment 302 Acquisition Costs Keep Going Up 302 Deconstructing the Premium-Play Segment 304 The Hidden Cost of Discounting 304 The Net Effect of a Premium Play 307 Quick-Loss Rebate Policies 308 Costs of Competing for Premium Play 310 Discounts for Twenty-one Players 311 Discounts for Craps Players 312 Testing a Minimum-Play Constraint 312 Rationale Behind Discounting 313 Baccarat Discounting Recommendations 315 Dangers of Discounting 318 Chapter 17 SPORTS BOOK OPERATIONS 319 History 319 Sports Betting 322 Money Lines 324 Point Spread Betting 334 Chapter 18 RACE OPERATIONS 343 Betting at the Track 343 Types of Races 345 Types of Bets 346 Racing Terms 346 Regulatory Requirements 347 Race Book Operations 349 Chapter 19 CASINO STATISTICS 357 Population 357 Sample 358 Parameters and Statistics 358 Average or Mean 358 Median 359 Mode 360 Measures of Dispersion 360 Range 360 Variance 361 Standard Deviation 361 Weighted Average 364 Probability Distribution 365 Expected Value 365 Calculating the Standard Deviation with Uneven Betting 367 Sample Game Probabilities, Variances, and Standard Deviations 371 Our Worst Fears Realized A Money Manager 372 Appendix: Z Table 377 Glossary of Casino Terminology 379 References 391 Index 397
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
running a casino; casino operation; casino floor design; casino layout; casino profit contribution; riverboat gambling; high roller gambler; casino profit; indian casinos; slot club design; casino table game; casino cage; the gaming industry; casino financial controls; atlantic city casino; international gaming institute
Preface ix Chapter 1 THE HISTORY OF MODERN GAMING 1 Nevada: The Birthplace of Modern Gaming 1 The Wide Open Gambling Bill 2 The Bull Pen Casino 3 The Grandest Club in Southern Nevada 4 Big-Time Gambling 4 The Birth of the Las Vegas Strip 5 Bugsy 5 Howard Hughes 7 Modern-Day Las Vegas 8 Steve Wynn 9 Sol Kerzner 10 Chapter 2 GAMING CONTROL 13 History of Gaming Control in Nevada 13 Atlantic City Gaming 21 Indian Gaming 24 Chapter 3 GAMING TAXES 35 Gaming Taxes 35 Internal Control Systems 39 Differences Between Nevada s and New Jersey s Internal Controls 41 Chapter 4 CASINO MANAGEMENT 43 The Management Pyramid 43 Casino Organizational Structure 43 Casino Hotel Systems 49 Staffing 53 Chapter 5 CURRENCY REPORTING 61 History 61 Nevada s Regulation 6A Model 63 Title 31 Reporting 74 Currency Transaction Reporting in Nongaming Areas 81 Chapter 6 CASINO CAGE, CREDIT, AND COLLECTIONS 83 Casino Cage 83 Casino Credit 84 Collections 103 Chapter 7 SLOT MANAGEMENT 107 Slots 107 Video Pokers 120 Floor Configuration 129 The Slot Floor Layout and Consumer Behavior 133 Elements of a Successful Slot Servicescape 134 Determining Slot Win 134 The Importance of Hit Frequency 135 Random or Pseudo-Random? 139 Chapter 8 INTRODUCTION TO TABLE GAMES 141 Dice 141 Roulette 150 Blackjack 151 Baccarat 156 Keno 158 Caribbean Stud 161 Let It Ride 163 Pai Gow Poker 165 Chapter 9 TABLE GAME OPERATIONS 167 Table Game Operations 167 Revenue and Profit per Square Foot 179 Betting Limits 184 Chapter 10 CASINO ACCOUNTING 193 Table Drop and Count 193 Slot Drop and Count 195 Key Control 197 Internal Audit 199 Casino Audit 201 Statistical Reports 204 Chapter 11 MATHEMATICS OF CASINO GAMES 207 Dice 207 Roulette 214 Blackjack 214 Baccarat 214 Keno 216 Chapter 12 ELEMENTS OF AN EFFECTIVE PLAYER RATING SYSTEM 219 Importance of Player Rating Systems 220 Actual versus Theoretical Win 220 Estimation of Average Bet and Time Played 221 The Player Rating System 221 Establishing Guidelines 233 Player Rating Systems 233 Chapter 13 TABLE GAME HOLD AS A MANAGEMENT TOOL 241 Uses of Table Game Hold 241 Determinants of Hold 241 Theoretical Win and Hold 245 High Table Occupancy May Be Hazardous to Profit 250 Chapter 14 CASINO MARKETING I 255 The Cost of Match Plays and Nonnegotiables 255 Match Play: Problems and Solutions 259 Gambler s Spree 260 Dead Chips and Chip Warrants 267 General Slot Marketing 276 Consumer Choice Factors 279 Chapter 15 CASINO MARKETING II 283 Rebates on Loss 283 Player Action Criteria 294 Table Game Rule Modification as a Marketing Tool 295 Chapter 16 CASINO MARKETING III: THE PREMIUM PLAYER SEGMENT 301 Defining the Premium-Play Segment 302 Acquisition Costs Keep Going Up 302 Deconstructing the Premium-Play Segment 304 The Hidden Cost of Discounting 304 The Net Effect of a Premium Play 307 Quick-Loss Rebate Policies 308 Costs of Competing for Premium Play 310 Discounts for Twenty-one Players 311 Discounts for Craps Players 312 Testing a Minimum-Play Constraint 312 Rationale Behind Discounting 313 Baccarat Discounting Recommendations 315 Dangers of Discounting 318 Chapter 17 SPORTS BOOK OPERATIONS 319 History 319 Sports Betting 322 Money Lines 324 Point Spread Betting 334 Chapter 18 RACE OPERATIONS 343 Betting at the Track 343 Types of Races 345 Types of Bets 346 Racing Terms 346 Regulatory Requirements 347 Race Book Operations 349 Chapter 19 CASINO STATISTICS 357 Population 357 Sample 358 Parameters and Statistics 358 Average or Mean 358 Median 359 Mode 360 Measures of Dispersion 360 Range 360 Variance 361 Standard Deviation 361 Weighted Average 364 Probability Distribution 365 Expected Value 365 Calculating the Standard Deviation with Uneven Betting 367 Sample Game Probabilities, Variances, and Standard Deviations 371 Our Worst Fears Realized A Money Manager 372 Appendix: Z Table 377 Glossary of Casino Terminology 379 References 391 Index 397
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
running a casino; casino operation; casino floor design; casino layout; casino profit contribution; riverboat gambling; high roller gambler; casino profit; indian casinos; slot club design; casino table game; casino cage; the gaming industry; casino financial controls; atlantic city casino; international gaming institute
