Managing Innovation and Entrepreneurship in Technology-Based Firms

Managing Innovation and Entrepreneurship in Technology-Based Firms

Martin, Michael J. C.

John Wiley & Sons Inc

10/1994

416

Dura

Inglês

9780471572190

15 a 20 dias

776

Descrição não disponível.
Partial table of contents:

THE TECHNOLOGICAL INNOVATION PROCESS.

Some Frameworks for Viewing the Process.

THE CORPORATE SETTING.

The Corporate Technological Innovation Base.

Technological Innovation Management: Planning and Strategies.

THE R&D SETTING.

R&D Management: Some General Considerations.

Project-Product Evaluation.

Project Management.

THE OPERATIONAL SETTING.

Transferring the Project from R&D to Operations.

THE ENTREPRENEURIAL SETTING.

Creating the New Technological Venture.

Small in Large Is Also Beautiful: StimulatingIntrapreneurship.

THE STRATEGIC SETTING.

Interpreneurship: Technology Acquisition and Partnering.

Index.
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partial; process; frameworks; base; considerations; technological; new; intrapreneurship; large; stimulating; beautiful; technology