AI Demystified: Unleash the power of artificial intelligence at work

Part I: The foundations



What is generative AI?
How does it work?
Where can it help me?
How and when should I apply genAI?
Getting the most from genAI - a guide to prompt engineering
Making great commercial decisions
The risks and ethics of gen AI
Customer and citizen engagement
Legal protections
Future-proofing your organisation

Part II: Applications. How to use genAI for..



Strategy development
Business cases
Insight generation
Ideation
Writing copy
Image creation
Making music
Social media
Customer experience
Marketing
Product development
Coding
Data cleansing
Presentations
Advice giving
Finding new uses for genAI

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• Ensino e aprendizagem de linguas
• Inovação empresarial
• Estratégia de negócios
• Aplicações de negócios
• Estudos de Gestão
• Inteligência artificial